Job Description

Marketing Writer

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Please see Special Instructions for more details.

To ensure full consideration, applications must be received by 04/23/2025. Applications will continue to be accepted after the full consideration date, until a sufficient applicant pool has been achieved or the position is filled. The closing date is subject to change without notice to applicants.


When applying you will be required to attach the following electronic documents:

1) A resume/CV; and

2) A cover letter indicating how your qualifications and experience have prepared you for this position.


3) Additionally, please submit writing samples as follows:

Writing sample submission guidelines

To better understand your writing style, experience and ability to align with the marketing writer role, please submit at least one but no more than three writing samples that best demonstrate your skills in one or more of the following areas:

1. Persuasive marketing copy (upload as Other Document 1)

Submit an example of short-form marketing content (e.g., a digital ad, social media post or promotional email) that you’ve written. Ideally, this should:

• Be engaging and audience-focused.
• Showcase your ability to write concisely while maintaining impact.
• Demonstrate an understanding of brand voice and tone.

2. Storytelling and feature writing (upload as Other Document 2)

Submit an example of a longer-form written piece (e.g., a feature story, blog post or article) that highlights a person, program or initiative. Ideally, this should:

• Tell a compelling, human-centered story.
• Translate complex information into an engaging narrative.
• Demonstrate inclusive, audience-centered language.

3. SEO and web writing (upload as Other Document 3)
If available, submit a sample of website copy or SEO-driven content that:

• Aligns with brand and marketing strategy.
• Provides users with information about a product and helps them make a decision.
• Shows your ability to optimize for search (if applicable).

Submission notes

• You may submit links to published work or attach PDFs/Word documents.
• Please provide context for each sample (e.g., target audience, goals and your role in its creation).

You will also be required to submit the names of at least three professional references, their e-mail addresses and telephone numbers as part of the application process.


Starting salary within the salary range will be commensurate with skills, education, and experience.

For additional information please contact:

Rhonda Head
Rhonda.head@oregonstate.edu
541-737-8447

We are an Equal Opportunity Employer, including disability, protected veteran, and other protected status.

OSU will conduct a review of the National Sex Offender Public website prior to hire.

Position Details

Position Information

Department

Educational Ventures (XEC)

Position Title

Specialist 2-Mktg & Outreach

Job Title

Marketing Writer

Appointment Type

Professional Faculty

Job Location

Corvallis

Benefits Eligible

Full-Time, benefits eligible

Remote or Hybrid option?

Yes

Job Summary

The Division of Educational Ventures is seeking a Marketing Writer. This is a full-time (1.00 FTE ), 12-month, professional faculty position.


The Division of Educational Ventures (DEV) is a growing, innovative, and collaborative organization with a commitment to providing high-quality online education. The division extends Oregon State University’s exceptional learning experiences including microcredentials, certificates, and degrees available to students throughout Oregon and around the world.

The division includes Ecampus, offering over 100 online and hybrid degree programs; the Ecampus Research Unit (ECRU), conducting and supporting original research in online teaching and learning; the Corporate and Workforce Education Unit (CWE), creating pathways for learners employed by collaborators in business and government; the Center for the Outdoor Recreation Economy (CORE), providing workforce development for the outdoor recreation industry; the Open Educational Resources Unit (OER), aiding faculty in adopting open course materials; and the Alternative Credential Unit (ACU), developing short-form educational opportunities.

The marketing writer plays a pivotal role in writing compelling, audience-focused content that supports the Division of Educational Ventures’ marketing and communications goals. Reporting to the assistant director of communications, this position focuses on crafting high-impact marketing content that drives engagement and enhances brand visibility for Oregon State’s Division of Educational Ventures and OSU Ecampus.

The marketing writer demonstrates exceptional writing skills, creativity and a deep understanding of audience needs to produce a variety of content assets, including content for email marketing, digital advertising, social media and websites. The marketing writer also develops feature stories and utility content that highlight the achievements and value of the division, Ecampus and its offerings, and OSU students and faculty. The marketing writer ensures all content aligns with strategic priorities, reflects brand voice and adheres to SEO best practices.

Oregon State University and the Division of Educational Ventures maintain and enhance a collaborative and inclusive community that is dedicated to equity and equal opportunity. All employees of this division are responsible for ensuring that these commitments are achieved.This position supports these goals directly by developing written copy that features inclusive and respectful language as well as producing content that is reflective of the diverse lived experiences ofOSUEcampus students. Their success in this pursuit will cultivate a more inclusive and diverse student and organizational community.

Why OSU?

Working for Oregon State University is so much more than a job!


Oregon State University is a dynamic community of dreamers, doers, problem-solvers and change-makers. We don’t wait for challenges to present themselves — we seek them out and take them on. We welcome students, faculty and staff from every background and perspective into a community where everyone feels seen and heard. We have deep-rooted mindfulness for the natural world and all who depend on it, and together, we apply knowledge, tools and skills to build a better future for all.



FACTS :

• Top 1.4% university in the world
• More research funding than all public universities in Oregon combined
• 1 of 3 land, sea, space and sun grant universities in the U.S.
• 2 campuses, 11 colleges, 12 experiment stations, and Extension programs in all 36 counties
• 7 cultural resource centers that offer education, celebration and belonging for everyone
• 100+ undergraduate degree programs, 80+ graduate degrees plus hundreds of minor options and certificates
• 35k+ students including more than 2.3k international students and 10k students of color
• 217k+ alumni worldwide
• For more interesting facts about OSU visit:

Locations:


Oregon State has a statewide presence with campuses in Corvallis and Bend, the OSU Portland Center and the Hatfield Marine Science Center on the Pacific Coast in Newport.


Oregon State’s beautiful, historic and state-of-the-art main campus is located in one of America’s best college towns. Corvallis is located close to the Pacific Ocean, the Cascade mountains and Oregon wine country. Nestled in the heart of the Willamette Valley, this beautiful city offers miles of mountain biking and hiking trails, a river perfect for boating or kayaking and an eclectic downtown featuring local cuisine, popular events and performances.



Total Rewards Package:


Oregon State University offers a comprehensive benefits package with benefits eligible positions that is designed to meet the needs of employees and their families including:

• Medical, Dental, Vision and Basic Life. OSU pays 95% of premiums for you and your eligible dependents.

• Free confidential mental health and emotional support services, and counseling resources.

• Retirement savings paid by the university.
• A generous paid leave package, including holidays, vacation and sick leave.
• Tuition reduction benefits for you or your qualifying dependents at OSU or the additional six Oregon Public Universities.
• Robust Work Life programs including Dual Career assistance resources, flexible work arrangements, a Family Resource Center, Affinity Groups and an Employee Assistance Program.
• Optional lifestyle benefits such as pet, accident, and critical illness insurance, giving you peace of mind and the support you need to thrive in all aspects of your life.

Future and current OSU employees can use the Benefits Calculator to learn more about the full value of the benefits provided at OSU.

Key Responsibilities

30% – ECAMPUS PROGRAM CONTENT CREATION

• Write original content to promote online degree programs, certificates, microcredentials and other educational pathways through web copy, email communications and social media.
• Regularly audit and update program pages to ensure inclusive, accurate and helpful information for prospective and current students.
• Collaborate with the Ecampus communications team to implement SEO best practices for optimal page performance.

30% – ADVERTISING COPYWRITING

• Lead copywriting efforts to effectively market specific Ecampus online programs in a variety of platforms including digital media, search, social media and print.
• Adhere toOSUand Ecampus brand guidelines.
• Provide strategic input on ad campaigns related to content in collaboration with the Ecampus communications team and others on Ecampus’ marketing and enrollment services team.

20% – CONTENT MARKETING WRITING

• Develop content for marketing efforts across the division, Ecampus and internal units, including email campaigns, web content and print materials for prospective and current students and division stakeholders.
• Develop and tailor content to target audiences to drive engagement, align with strategic goals and enhance the division and the reputation of its units.

15% – FEATURE STORY AND UTILITY CONTENT WRITING AND ASSESSMENT

• Tell the stories of Oregon State students who learn online, the faculty members who teach them and the programs and initiatives to which they belong. Write stories that can be shared across many platforms including the web, social media, email, ad campaigns and print publications.
• Write articles that provide prospective and current students with actionable information that positively impacts their experience. Work with the Ecampus communications team during the writing and review process to ensure articles align with the team’sSEOstrategy.
• Assess the engagement on written work and help make data-informed decisions about future content creation.
• Help to manage the division’s content management platform (WordPress) and strategy, ensuring that content created by themarketing and enrollment services team is properly documented and the effort is maximized across all platforms.

5% – PROFESSIONAL DEVELOPMENT , SERVICE AND LEADERSHIP

• Participate in professional development opportunities that are appropriate for this position, including in-person and virtual conferences and workshops.
• Provide service toOSUby working on unit, division, university, regional or national committees and projects.
• Contributes to equity, inclusion, and diversity as part of assigned duties and/or service.

What You Will Need

• Bachelor’s degree in communications, marketing, journalism, business or a related field relevant to the duties outlined in the position description.
• Two years demonstrated experience in content creation, including copywriting, editing and creating digital assets such as articles, blog posts, social media content and email copy.
• Evidence of the ability to accurately interpret complex subject matter and present it clearly for a general audience.
• Proven ability to apply brand principles and SEO best practices to the development of written materials.
• Excellent written and verbal communication skills and interviewing skills.
• Excellent time management skills, attention to detail and ability to adhere to deadlines.
• Demonstrated ability to communicate successfully and inclusively, both in writing and verbally, with a diverse audience.

What We Would Like You to Have

• 3+ years of demonstrated experience in content creation, including copywriting, editing and creating digital assets such as articles, blog posts, social media content and email copy.
• Professional experience working in higher education and specifically with online learning.
• Demonstrated commitment to professional development in communications, marketing or a related field.
• Working knowledge of The Associated Press style guide.
• Experience working with WordPress or similar content management platform.
• Two years of project management experience, including demonstrated success and willingness to collaborate with multiple stakeholders.

Working Conditions / Work Schedule

• Typical office environment.
• Ecampus currently operates on a hybrid schedule, Tuesdays and Thursdays are designated in-office days as well as additional days as needed.
• This position may require travel.
• This position may require working events after hours or on the weekends.

Pay Method

Salary

Pay Period

1st through the last day of the month

Pay Date

Last working day of the month

Recommended Full-Time Salary Range

$66,000 - $72,000

Link to Position Description

Posting Detail Information

Posting Number

P08970UF

Number of Vacancies

1

Anticipated Appointment Begin Date

06/17/2025

Anticipated Appointment End Date

Posting Date

04/08/2025

Full Consideration Date

04/23/2025

Closing Date

04/30/2025

Indicate how you intend to recruit for this search

Competitive / External - open to ALL qualified applicants

Special Instructions to Applicants

To ensure full consideration, applications must be received by 04/23/2025. Applications will continue to be accepted after the full consideration date, until a sufficient applicant pool has been achieved or the position is filled. The closing date is subject to change without notice to applicants.


When applying you will be required to attach the following electronic documents:

1) A resume/CV; and

2) A cover letter indicating how your qualifications and experience have prepared you for this position.


3) Additionally, please submit writing samples as follows:

Writing sample submission guidelines

To better understand your writing style, experience and ability to align with the marketing writer role, please submit at least one but no more than three writing samples that best demonstrate your skills in one or more of the following areas:

1. Persuasive marketing copy (upload as Other Document 1)

Submit an example of short-form marketing content (e.g., a digital ad, social media post or promotional email) that you’ve written. Ideally, this should:

• Be engaging and audience-focused.
• Showcase your ability to write concisely while maintaining impact.
• Demonstrate an understanding of brand voice and tone.

2. Storytelling and feature writing (upload as Other Document 2)

Submit an example of a longer-form written piece (e.g., a feature story, blog post or article) that highlights a person, program or initiative. Ideally, this should:

• Tell a compelling, human-centered story.
• Translate complex information into an engaging narrative.
• Demonstrate inclusive, audience-centered language.

3. SEO and web writing (upload as Other Document 3)
If available, submit a sample of website copy or SEO -driven content that:

• Aligns with brand and marketing strategy.
• Provides users with information about a product and helps them make a decision.
• Shows your ability to optimize for search (if applicable).

Submission notes

• You may submit links to published work or attach PDFs/Word documents.
• Please provide context for each sample (e.g., target audience, goals and your role in its creation).

You will also be required to submit the names of at least three professional references, their e-mail addresses and telephone numbers as part of the application process.


Starting salary within the salary range will be commensurate with skills, education, and experience.

For additional information please contact:

Rhonda Head
Rhonda.head@oregonstate.edu
541-737-8447

We are an Equal Opportunity Employer, including disability, protected veteran, and other protected status.

OSU will conduct a review of the National Sex Offender Public website prior to hire.

Supplemental Questions

Job Tags

Remote job, Holiday work, Full time, Local area, Worldwide, Outdoor, Flexible hours, Weekend work,

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